Anyone can write their project name in a cursive font and slap it on black 10¢ gildan shirt and then sell it to you for $50, and you’ll still buy it because you have no drip.
We’re changing sh** up.
Instead of just releasing cookie-cutter merch, we’re building a streetwear brand. Influenced by Supreme and Palace, we will be following a similar seasonal release structure where once the season starts you can expect highly limited weekly collection drops.
We’re also hiring a fashion designer that has experience in running a successful streetwear brand. This means you can expect high-quality garments and experimental designs that are exclusive to Primates.
We’re not limiting ourselves to some basic ass shirts and hoodies either. You can expect some crazy accessories. I know that “Accessories” is a pretty broad term so let me give you some examples. Wallets, bongs, figurines, rings, skateboards, glasses, playing cards, chapstick (just kidding, you won’t be needing this anytime soon), electric lighters, insulated water bottles, belts, socks, ashtrays, + a plethora of other items.
Our goal with this venture is to introduce our project and the NFT space to people that are primarily focused on streetwear collecting and reselling. This is a target demographic for us as the streetwear audience is primarily under the age of 25. Creating a buzz around our brand in the streetwear community will boost our brand awareness and exposure immensely.
Pairing up our weekly drops with immediate secondary listings on platforms such as StockX is a goal of ours. This will drive more hype and attention towards the weekly drops.
Holders will have access to exclusive holders-only pieces from our collections as well as early access to drops. Having this utility for Primates holders will drive demand for our NFTs from the fashion collectors/resellers who are looking to have higher chances of scoring their favorite pieces. If you’ve ever tried to buy a supreme box log on release day or a pair of hyped sneakers off the snkrs app, you know that bots absolutely rail the average collector by making it nearly impossible to check out in time. In crypto terms, the Primates NFT will basically allow you to skip the “gas war” when it comes to collecting pieces from the drop but in reality, the gas war is just thousands of other people/bots trying to check out an item with a very scarce supply.
We will also be integrating Solana Pay into our digital storefront. This will allow you to connect your wallet and purchase items from our drops directly with SOL from your phantom wallet. You can read more about Solana Pay here.
A branch of the Primates brand that hopes to extend its influence onto the average consumer through Amazon FBA. A strategic product line of replenishable Primates branded products that are high-quality competitors to current offerings on the market.
Creating an Amazon store allows us to grow our brand awareness through consumers who would have otherwise never heard of our project. We will leverage the Primates community to generate explosive growth on our product listings in order to drive up our keyword rankings which in turn allow more eyeballs to see the products.
Profits will be siphoned back into product research and development in order to grow our product line and compete in several different product categories.
Amazon FBA allows us to have a hands-off approach when it comes to fulfillment. Once the listings are made by our team, all of the inventory is sent and stored in Amazon warehouses as amazon fulfills all orders. This also allows us to offer 1–2 day shipping times for all US customers.
Do you want Primates coffee? supplements? rolling papers? Let us know.
Connecting with our community both digitally and physically is a key factor in the prolonged success of the project. This is why we will prioritize running frequent IRL events for our holders/community members.
These events will come in various forms that offer a wide range of experiences such as, pop-up shops, parties, music festivals, art exhibits, etc. Get ready to finally touch some grass!
Your Primates NFT comes with full commercial rights.
This allows us to build cool shit together as holders are able to grow brands and identities behind their NFTs. We believe that having full commercial rights for NFTs in the space should be a standard.